Mainland Group Limited is a major player in the maritime industry, specializing in transportation, logistics, supply chain, and storage solutions.
We are recruiting to fill the position below:
Job Title: Marketing Manager (Logistics Experience Mandatory)
Location: Iddo, Lagos
Employment Type: Full-time
Key Responsibilities
- Identify potential customers and market segments through market research, industry analysis, and customer profiling.
- Develop and implement sales and marketing strategies to promote products or services, increase brand awareness, and drive customer engagement.
- Conduct sales presentations, product demonstrations, and pitches to prospective clients, highlighting key features, benefits, and value propositions.
- Generate leads, follow up on inquiries, and qualify prospects through outbound calls, emails, networking events, and social media outreach.
- Build and maintain relationships with existing clients, addressing their needs, resolving issues, and providing ongoing support to ensure customer satisfaction and retention.
- Collaborating with the sales and design team to plan promotional marketing campaigns
- Plan and execute marketing campaigns, promotions, and events to generate leads, drive traffic, and increase sales conversions across various channels.
- Monitor sales performance, track key performance indicators (KPIs), and analyze sales data to evaluate effectiveness of sales and marketing initiatives and identify areas for improvement.
- Provide feedback to management on market trends, competitive activities, and customer preferences to inform product development, pricing strategies, and sales forecasts.
- Coordinate with internal teams, including product development, operations, and customer service, to ensure alignment of sales and marketing activities with business objectives.
- Attend industry conferences, trade shows, and networking events to represent the company, build relationships, and explore partnership opportunities.
- Stay updated on industry trends, emerging technologies, and best practices in sales and marketing by participating in training programs, workshops, and professional development activities.
- Negotiate contracts, pricing, and terms of sale with clients, preparing proposals, quotes, and sales agreements in accordance with company policies and guidelines.
- Contribute to the development of sales forecasts, budgets, and strategic plans, providing input and insights to support business growth objectives.
Qualifications and Experience
- Bachelor’s Degree in Marketing, Sales, Business Administration, or a related field (MBA is a strong advantage).
- 5+ years of experience in sales and marketing, with a proven track record of success in the maritime, logistics, or supply chain industries.
- In-depth knowledge of the maritime industry, including transportation, logistics, supply chain, and storage services.
- Strong business acumen with the ability to identify growth opportunities and implement effective strategies.
- Exceptional communication, negotiation, and interpersonal skills, with the ability to build and maintain relationships with key stakeholders.
Application Closing Date
14th January, 2025.
Method of Application
Interested and qualified candidates should send their Resume to recruitment@mainlandgroupng.com using the Job Title as the subject of the mail.